We live in a world where almost everyone is on at least one social media site. Because most are on multiple sites, your business needs a strong following in order to thrive. In fact, the first place people look for any sort of information is through social media, making it even more necessary to be active on at least one or two social media sites. 

That being said, you can’t just have your business on social media and expect it to succeed. You have to put in the work if you want to build your following to the point where you see it paying off.

Think Forward Media can transform your social media by building powerful and curated strategies to increase reach and engagement.

Here are some tips to help you build your social media following. 

1. Posting relevant content on a regular schedule

Posting social media content based on industry data and on a regular schedule is essential.The best way to stay active on social media is by posting content on a regular basis. Not only that, but you should have a schedule that you use so that your followers know when to expect more content. Once you get a good following and your content is watched regularly, you will find that your customers can’t wait for your next piece to come out! 

How can we help? 

If you are too busy to post content, we would be happy to schedule your content so that you don’t have to worry about a thing. We will come up with a quality calendar that looks at industry trends and adhere to them. 

 

2.Being the expert in the field you are posting about

Your followers will be able to tell when you know what you are talking about and when you are just flying by the seat of your pants. You really need to post about relevant topics, including answers to questions that most people are looking for. 

How can we help? 

We are excellent at research and will help you develop relevant content that sounds like it came right from you! 

 

3.Making shareable content

Shareable content means that the more people who see it, the more people can turn into customers. Good content isn’t great unless people feel the need to share it with others. You are going to want content that gets seen by as many people as possible, so you want your followers to enjoy it enough to share it with their friends. One of the best ways to do this is by making infographics. 

 

 

 

How can we help? 

Here at Think Forward Media, we love making infographics that are not only eye-catching but fun to share. We would be happy to show you some samples to see what we can do for you! 

 

4.Understanding your audience and tailoring your content to them

Just sharing content on a regular basis isn’t enough if your followers don’t care about it. You need to really study your audience and who you are trying to reach so that you know the best way to catch their attention. If your audience is dog lovers, but you are using images of the beach, they are going to keep on scrolling. Learn as much as you can about your audience to make sure that you are reaching as many of them as possible. 

How can we help? 

Again, here at Think Forward Media, we love to do our research to make sure that our clients are getting the results that they deserve. If you are posting regularly but aren’t seeing the response you were hoping for, don’t hesitate to contact us today. We will help you figure out precisely what your customers want to see (and find a way to get it to them). 

 

5.Solving a problem for your customer

Researching your customer's problems will help you can describe how you can help them on social media. While you are researching your customers, you also want to figure out what types of problems they are having. Once you know what is wrong, you can figure out how to help them. You may write a few blogs about some of these problems. You may want to make some infographics to show possible solutions to their problems. Not only that, but you may even want to make a video showing them how you would fix the problem. Once people see that you can help them, they will keep coming back. 

How can we help? 

We can help you brainstorm potential problems and figure out the best way to get the answers in front of them. We can help with research, content creation, and so much more to make sure that your customers have all of the information they need. 

 

6.Building relevant content you own and linking it through your social media profiles 

As a business owner, you also need a website. This will be helpful because you can send your followers to certain landing pages on your website to get the information they need. It would help if you also blogged regularly on your website because that will bring a lot of traffic back to you. It works even better when you have links through your social media sites. Whenever you write a new blog, let your followers know on social media. Who knows? Maybe they will find it helpful enough that they will want to share it with their friends. 

How can we help? 

Most business owners don’t know the first thing about building a website, landing sites, and a blog. We would be glad to get you started so that your business can get all of the traffic that it deserves! 

If you are like most business owners, social media isn’t as important as it should be. You may be spending all of your time and energy on doing things that need to be done, like making your products or actually doing the services that you provide. At the end of the day, there might not be enough time to get to your bookkeeping and marketing, including social media. However, that can be a big mistake. If you aren’t regularly active on social media by posting content and responding to your customers, you could be losing more business than you ever imagined.

There is hope for the busy business owner. Think Forward Media can transform every aspect of your social media marketing, from helping your post content to designing the content. Contact us today to learn more about how we can help your social media following (and your business) grow!

We also have a surprise coming up that we are so excited about and can’t wait to tell you! But for now, it’s a secret! Come back in October 2021 to see!