How Opt-Ins Can Transform Your Marketing

How Opt-Ins Can Transform Your Marketing

What do you envision marketing to look like? On its surface, it seems like an easy question to answer. Of course you need to make sure that your audience actually knows about you, and convince them that yours is the right product or service for them to choose. Dig...
3 Reasons why your website needs SSL

3 Reasons why your website needs SSL

You might have seen the https or a lock symbol in front of URLs for some sites. This sign or symbol that denotes if a site is secure or not is called SSL. SSL stands for Secure Sockets Layer. It’s an encrypted link is created between the web server and the...
Where Mobile-First Design Came From

Where Mobile-First Design Came From

The pace of technological development today is still accelerating, but it still happens in an organic fashion. One idea inspires the next, new technology is built on the foundations of technology that has come before. When websites first got started, most designs were...
The Importance of Page Speed to Business Success

The Importance of Page Speed to Business Success

Even the best website won’t help your business if no one reads it. And if it takes too long to load, it might just end up like that. Page load speed is one of the most important, yet overlooked, part of developing your online presence. That faster is better...
SEO – Be On the Front Page Of Google

SEO – Be On the Front Page Of Google

Your business needs exposure!  One of the best ways to bring in new business is through searches on Google.  A customer who finds your website on Google is already interested, and is much more likely to engage with your site. If you are not on page 1, you are not...
Why Website Design is so Important

Why Website Design is so Important

You might be putting a lot of thought into how you will promote your website online, but there is one thing that you need to tackle first — your website design. Many small business owners try to create a website themselves using one of the popular solutions on...