BloG
What Think Think's
How To Build Your Social Media Following?
We live in a world where almost everyone is on at least one social media site. Because most are on multiple sites, your business needs a strong following in order to thrive. In fact, the first place people look for any sort of information is through social media,...
Why Hire a Web Design Agency Instead of a Solo Web Freelancer?
There are two distinct ways to go about outsourcing web and mobile development. The first is to hire a software or web design agency. These are small businesses that specialize in B2B app development services. They tend to work in multi-skilled teams, offer complete...
How You Can Get on the First Page of Google Search Results
It's hard to rank on the first page in Google search. Staying on top means regularly updating the content on your website, keeping your sitemap up to date, and making sure you fix technical issues on your website. Naturally, this also means making major changes to...
8 Things to Consider When Building a Social Media Marketing Strategy
Over the years, social media has become indispensable as a marketing tool for businesses of all sizes. This is due to its ability to reach a wider audience compared to other marketing strategies; in fact, statistics show that 3.5 billion people use social media on an...
Is Your Website Lead Generation Scaring Leads Away? (Part 2)
Insulting the Client - "Negging" to Sell When everyone is lead generating, it's important to look for ways to be unique and some companies have found that they can get more attention, responses, and a few laughs with quirky answers to standard lead generating...
Is Your Website Lead Generation Scaring Leads Away? (Part 1)
If you've got a business, are running a business marketing campaign, or simply spend time on the internet, then you already know that lead generation is the new name of the game. While leads were always important, even back before the internet when you had to call...
Understanding your User – Website Analytics and reporting
One of the most overlooked aspect of a marketing campaign is measuring results. Being able to tie an effort to a sale is critical to determining the success of any paid, or organic campaign. The landscape of tools and technologies available to make this possible is...
The Power of Opt-Ins – Using Your List
So you've curated a list of contacts through your websites opt-in forms, and you're now ready to start marketing to your list. Great! What should you be sending to your audience? How often should you be sending out messaging? In this article I am going to explore...
How Opt-Ins Can Transform Your Marketing
What do you envision marketing to look like? On its surface, it seems like an easy question to answer. Of course you need to make sure that your audience actually knows about you, and convince them that yours is the right product or service for them to choose. Dig...
What are AMP Pages?
If you actively surf the internet, chances are you might have heard of the term Accelerated Mobile Pages. AMP pages are essentially a diet version of existing web pages that offer faster load times than the standard page. Where should I use AMP pages? 1) Most of your...
3 Reasons why your website needs SSL
You might have seen the HTTPS or a lock symbol in front of URLs for some sites. This sign or symbol that denotes if a site is secure or not is called SSL. SSL stands for Secure Sockets Layer. It's an encrypted link is created between the web server and the browser...
Understanding the Many Aspects of PCI-Compliance
Within the last year, over 20 hotels were identified as having been hacked by a particular batch of cyber-attacks. The hacks themselves came in a variety of forms including guest wifi intrusion, phishing backed by fake phone calls from "customers", and physical...